my narrative vita

I guess I could just paste a copy of my vita here, but 1) that woud be boring and 2) it’s easier View Dave Lee's profile on LinkedInjust to point you to my linkedin profile if you really want to see that. so what follows is a twist on a normal vita. sure, it follows my career path, like my resume. but it departs from the norm because it’s less about accomplishments and more about what I learned and who I learned from along the way.

prentice hall

i began my career in educational materials development in 1984 as a college text book sales representative for Prentice Hall assigned to the East Lansing, Michigan humanities and social sciences territory and, after a year, was promoted to the Harvard/mit editorial territory. i loved sales, which was a surprise to me. up until the time i became a sales rep, i had been very introverted.

i had the joy of working for two incredible sales managers in jim poe and jack mcgarrie. it seemed that jim’s mantra was “are you having fun?” he ended every phone conversation and every visit to my territory with this simple phrase. but it was so dead on. a sales representative who isn’t having fun is going to be a very poor performer. jack mcgarrie was a classic boston irish sales manager who knew his region like the back of his hand. he was a great coach and an even better cheerleader. jack taught me to accept hearing “no” without getting used to it. he also taught me that laughter generates sales.

through my work, i had the great opportunity to not only meet great minds like B. F. Skinner, Joseph Nye, Robert Reich, Stephen Pinker, Jeremy Wolfe, Steve Molinsky, Daniel Dennett and Chris Dede. i had the chance to sit and talk with each of them several times over my 3 1/2 year tenure in boston.

heinle & heinle

i next became an editor at heinle & heinle where i had the great opportunity to work with some of the leading applied linguists in the world -rebecca oxford, robin scarcella, david nunan, diane larsen-freeman, tom scovel, earl stevick, donald freeman, ann snow, merrill swain, andrew cohen, neil anderson, marianne celce-murcia, and many others were my teachers about meaning, knowledge, language, and culture.

a 29 book program of materials designed for students learning english in intensive language learning institutes in the US, tapestry and its accompanying theory text – the tapestry of language learning – was an exhilerating accomplishment. built on the most contempory thought on what motivates students to learn, tapestry drew over 100 of esl’s best thinkers and authors to join in on the project. by the time the first book was published, we had involved over 500 esl professionals at one level or another in the creation of the series. rebecca oxford, robin scarcella, ken mattsson and i formed a team that drew strength and energy from each other and the 50 authors who were writing various components of tapestry.

after tapestry, i was given the task of working with David Nunan to publish and promote Atlas a four level program of texts, video and audio designed for learners of english in japan, southeast asia, and central and south america. david not only taught me all of the ins and outs of task-based learning, his example provided me with invaluable lessons on international travel and being a consumate presenter. in my work on Atlas, i facilitated presentations on individual learner strategies and task-based learning to teachers in 17 countries including a four city tour of Taiwan.

My international colleagues taught me more about international business than I could ever imagine learning in a course in an mba program. peter hoenigsberg, bob cullen, jose wehnes q., hisai inami, john lowe, kyeong sheop, and carol chen helped me understand how culture effects business and that every obstacle has a solution – you just have to be open to learning new solutions.

through all of these massive projects, charlie heinle, jose wehnes q, elizabeth holthaus, stan galik, and erik smith were leaders who knew how to generate high performance from there employees and create passion in their customers all while staying focused on the bottom line. they taught me that even in a staid business like textbook publishing, there is a tremendous amount of room for creativity and innovation. i learned that the problem with the phrase “thinking outside of the box” is that it assumes there is a box to begin with.

when we got a t1 line into our offices at heinle & heinle i gophered to singapore national university and downloaded a campus map. i’ll never forget having a half dozen or so people standing around my desk oohing and aahing!

in the 4.5 years at heinle & heinle i never stopped learning.

construction cone for white backgroundsmore to come

houghton mifflin college psychology

dave serbun, kathi prancan, doug bernstein,

universal learning technologies/webct

while at houghton mifflin, i ended up working with two women who would change my professional life.   meeting carol vallone and barb ross turned out to be like catching a ride on a tornado! Little did i know that when i agreed to let them use the manuscript of a book on neuropsychology by Marie Banich that i was about to publish, carol and barb would become my teachers for the next 5 years.

gap inc.

innovate!create performance consulting

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